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I Write Content
I WRITE! Online content for your website, blog and social media. Online content that is SEO friendly, customer friendly and above all which drives sales. A lot to ask maybe, but it IS possible. Website sales copy. Website editorial copy. […]
Read MoreI Write Editorial Copy
I WRITE! All kinds of editorial copy …. thoroughly researched and carefully written. Whatever you need, written to order. Non fiction books. Ebooks. Manuals. Courses. Articles. Newsletters. Ghostwriting. Research. Editing. Updating and rewriting.
Read MoreI Write Sales Copy
I WRITE! Sales copy should be well written, but above all it should be engaging …. and be sales copy that SELLS. Sales letters. Brochures. Direct mail. Press releases. Customer communications. Newsletters. Advertising copy.
Read MoreI Do Consultancy
I ADVISE! Advice and consultancy too. As well as writing copy and content I can help you with fresh, new ideas for your marketing, and for your business. Brilliant ideas for your business with Yorkshire down-to-earthedness. New ideas for marketing and […]
Read MoreWhy You Should Have A Media Centre On Your Website …. And How To Set One Up
When it comes to adding content to your website there are lots of possibilities, such as product descriptions, articles, news and blogs – but one possibility you might not have considered adding is a media centre. The fact is though, […]
Why Your Business Needs A Blog, And Now
You’re maybe one of those people who thinks blogs are just pointless ramblings from those with an over-inflated opinion of themselves. You’re probably thinking …. why on earth do we need a blog for our business? Well, there are lots […]
Why You Should Be Using White Papers In Your Marketing
White papers have been around as a business tool for a while now. But many businesses are still not taking advantage of them, or even aren’t sure what they actually are! So in this report I’ll run through the main […]
Why You Should Stop SHARING and Start CREATING Content
If you use social media you’re probably used to sharing other people’s content. Maybe you’re even a bit of a compulsive content sharer? But have you ever thought it would be much, much better to create and share your own […]
Do This and Your Copywriter Might Kiss You
As a content and copy writer, I like to think I can sell anything with top quality copywriting techniques. But sometimes I get asked to do a piece of copywriting and, pretty early on in the process, it becomes apparent […]
Two Minute Tutorial: How To Write Better Blog Copy
A blog can be a very effective way of generating traffic for your website, and ultimately new enquiries and sales for your business. But writing for a blog isn’t like writing any other kind of copy. Here are some tips […]
4 Reasons Your Online Marketing Doesn’t Work …. And Some Solutions
Let’s be honest now, most of your online marketing doesn’t work does it? How do I know? Well, most of my online marketing doesn’t work either! Fortunately, just enough of it does to keep me in customers …. who are […]
How To Write Better Product Descriptions
Better product descriptions are absolutely essential when you’re selling anything online (as well as from a paper brochure or catalogue for that matter). So OK, your website or brochure might have beautiful pictures or illustrations. But in this situation it’s […]
How to Use the ‘Rule of Seven’ Effectively and Economically
In marketing, it is often said that your customer will generally only buy once they’ve seen your sales message SEVEN different times. In fact, in a world of online marketing this original ‘rule of seven’, normally credited to master marketer […]
How to Write Persuasive Sales Copy That Sells
In a world of online marketing, there are some copywriting techniques from the old, offline days that work just as well if not better. And this is one of them! Content that sells is normally sales content that persuades. Content […]