Five things every website needs …. but many don’t have! Great content – and lots of it – is vital if your website is to be a success. Here are five things your website ought to have. Is yours missing […]
Content marketing is the buzz word in marketing right now. It’s seen as a great way of getting your message out and connecting with your customers and potential customers. There’s lots of complex, technical thinking around content marketing. But if […]
Sales letters can be a highly effective way to generate new leads and make more sales. Even though in these digital times your sales letter might be an email instead. Good sales letters can be easier to copywrite than you think. […]
These words will improve your content marketing instantly …. guaranteed ! Today I’ll look at that billion dollar question …. are there any magic words you can use that will make your content marketing stronger, and even help it sell […]
Lead generation differs from the majority of marketing in that it is not ‘selling now’. Rather, it is ‘selling tomorrow’. That is, collecting details of people who may be interested in your product or service for future use – even […]
Over the last decade or so I think it’s true to say that some small businesses have toyed with online marketing rather than jumping in completely. But now the world of online marketing is becoming so dominant that’s not really […]
All businesses have those times when sales seem to slow to a worryingly low level. Times when the phone doesn’t ring …. or orders don’t click through to the website as often as you’d like. If you’re in this situation […]
Apart from having a great content-rich website and blog that will, hopefully, rank highly in the organic search results – or paying for your ad. to appear using AdWords – there is another Google tool you can use and that […]
Nowadays physically (or should that be virtually?) setting up an online shop really couldn’t be easier. But getting it to work and actually making sales from it isn’t. To be honest, it’s probably harder than with a bricks and mortar […]
For years now Google has been thought of as the main way to get more website traffic. While it’s still a useful way to get website traffic it can take time to do and can be difficult if you’re not […]
