I Write Content

I WRITE! Online content for your website, blog and social media. Online content that is SEO friendly, customer friendly and above all which drives sales. A lot to ask maybe, but it IS possible. Website sales copy. Website editorial copy. […]

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I Write Editorial Copy

I WRITE! All kinds of editorial copy …. thoroughly researched and carefully written. Whatever you need, written to order. Non fiction books. Ebooks. Manuals. Courses. Articles. Newsletters. Ghostwriting. Research. Editing. Updating and rewriting.  

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I Write Sales Copy

I WRITE! Sales copy should be well written, but above all it should be engaging …. and be sales copy that SELLS. Sales letters. Brochures. Direct mail. Press releases. Customer communications. Newsletters. Advertising copy.

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I Do Consultancy

I ADVISE! Advice and consultancy too. As well as writing copy and content I can help you with fresh, new ideas for your marketing, and for your business. Brilliant ideas for your business with Yorkshire down-to-earthedness. New ideas for marketing and […]

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Latest Blog

Why You Should Be Using White Papers In Your Marketing

White papers have been around as a business tool for a while now. But many businesses are still not taking advantage of them, or even aren’t sure what they actually are! So in this report I’ll run through the main […]

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Why Bother Blogging ?

Blogs are big in marketing – the biggest blogs like TMZ and Business Insider get 30 million unique visitors each month. But if you’re a local or regional business what can blogging offer you? Here are a just few benefits […]

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10 Simple, Effective Social Media Writing Tips

10 simple tips to help you write content for Facebook, Twitter and blogs Social media is now the must-use way to get your message out and promote your business. But how do you write social media copy and content that […]

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How To Use Images To Transform Your Social Media Performance

First of all let’s look at why you should use images in social media. It’s simple really. Social media posts with images get more views and more response than social media posts without images. Every single time. So, while you […]

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What Is ‘Proof’ In Copywriting And How Can Proof Improve Your Copy ?

There are lots of aspects to consider when writing a piece of copy. An increasingly important one is when and how use proof. Proof can be a really fascinating tool to make use of, and can add a lot of […]

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Nine tips to help you write online sales copy that sells

Just as copywriters the world over had perfected the art of online copywriting along came the Internet and turned everything on its head. Writing online sales copy isn’t exactly the same as writing offline sales copy. Here are a few […]

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How to Use the ‘Rule of Seven’ Effectively and Economically

In marketing, it is often said that your customer will generally only buy once they’ve seen your sales message SEVEN different times. In fact, in a world of online marketing this original ‘rule of seven’, normally credited to master marketer […]

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Stuff Google …. Write For Your Reader !

The real truth about search engine optimisation. I often get asked by my small business clients … what can I do to make sure my content is picked up by Google and reaches page one? Are there any tricks I […]

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Is Your Website Missing Something Important? (Answer Yes, Probably!)

Five things every website needs …. but many don’t have! Great content – and lots of it – is vital if your website is to be a success. Here are five things your website ought to have. Is yours missing […]

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How Creating, And Using, Personas Can Help Improve Your Marketing

They say that one of the very best techniques in marketing is to imagine, in your mind’s eye (funny term that, but it expresses the situation perfectly) the person you are marketing to when you’re actually creating your marketing material. […]

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